Follow the wee totem's advice: make a stink; protest; object; debunk; expose; whatever. Do it loudly and clearly. Plenty targets out there:
www.washingtonexaminer.com/news/math-professor-claims-equation-2-2-4-reeks-of-white-supremacist-patriarchy
Or, at the other end of the idiot rainbow:
metro.co.uk/2020/01/21/laurence-fox-claims-sikh-soldier-sam-mendes-war-epic-1917-forcing-diversity-viewers-12093965
Have a spiffing weekend.