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Modern Add, Old Product

The Sunday Challenge wanted us to create advertisements, so here it is.

The inset image is a very old advertisement for Quaker Oats (more than 100 years old). I just added some wording to enhance the ad a little bit.

The logo is quite old:

"The original 1877 logo featured a full-length sketch of a Quaker man in black and white holding a scroll with “pure” written on it. In 1956 Jim Nash adjusted this image to be just of the Quaker man from the shoulders up, also in black and white. This version of the logo only lasted a year before being added some color by Harold Sundblond (most famously known for his Coca-Cola Santa Claus illustrations). This featured the Quaker man in full color within a yellow-rimmed oval. The oval sits in a red rectangle with a navy rectangle below featuring the words “Quaker” written in white. "

In 1915, Quaker "offered a cereal box premium .... Buyers could send in one dollar and a cutout of the “Quaker Man” in exchange for a double boiler to cook their oatmeal with."


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8 comments

Denis Croissant said:

***** Excellent!!!
3 days ago ( translate )

Nicole Merdrignac said:

Superbe publicité. Bon week-end.
3 days ago ( translate )

Brigitte ✨️ said:

oat flakes are very healthy !
3 days ago

William Sutherland said:

Fabulous work!
3 days ago

Gillian Everett said:

Lovely history, and image, Robert.
3 days ago

Annemarie said:

great work
2 days ago

Xata said:

Discovered them more than 60 years ago, NATO was distributing them to unprivileged childern as well as ENERGETIC (a chocolate flavored energetic powder to add to milk). Still love oats…
2 days ago

Wierd Folkersma said:

every day...
2 days ago ( translate )